The deal represents a significant step in Disney’s efforts to integrate digital creators into its broader entertainment and brand strategy.

The Texas-based sports creators and the media company have inked a wide-ranging partnership that will span entertainment, sports, consumer products and experiences.

世界に12あるDisneyのテーマパークを、75時間以内にすべて巡る。 2025年、スポーツ系クリエイター集団Dude Perfectが挑んだのは、そんな途方もない企画だった。

Disney’s Dude Perfect deal brings YouTube’s trick-shot stars into its expanding creator strategy, from ESPN to Disney+.

Existing Dude Perfect content will come to Disney+, plus they will create original content for Disney platforms and channels. Upcoming projects surround Super Bowl LXI, the 50th anniversary of Star ...

Designed exclusively for Nex Playground, the game brings the Dudes' signature mix of sports, competition, and over-the-top challenges into the living room, putting players at the center of the action ...

Dude Perfect have built a 61-million-subscriber empire on a simple premise: keep people watching. Their blend of mind-bending trick shots and high-octane sketches has made them the unofficial kings of ...

Dude Perfect will need a new head dude. Andrew Yaffe, hired as Dude Perfect's first CEO in 2024, is departing the Frisco-based YouTube channel and media empire. In a post on LinkedIn, Yaffe said his ...

You're currently following this author! Click to unsubscribe from email alerts. Author of the CMO Insider: Creator Brief newsletter YouTube sports collective Dude Perfect is losing its first CEO, ...

Dude Perfect se volvió mucho más mágico. Las estrellas virales de YouTube de tiros de truco se están asociando con Disney ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Andrew Yaffe, who joined Dude ...

YOU’VE HEARD the old warning: "Friendships and money don’t mix." Well, the five buddies behind Dude Perfect, whose YouTube channel is one of the platform’s most successful ever, used to hear it, ...